Factbook

A Dynamic Compendium of Interesting Japanese Literary and Publishing Facts
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    In the 17th century Japan experienced the world’s first camellia publishing boom[UPDATED: 2-9-2018]

    A confluence of events created Japan’s, and probably the world’s first, camellia publishing boom in the second quarter of the 17th century. 

    The arrival from Korea of movable type technology and the printing of the first Japanese book using the technology in 1593 was the catalyst for the commercial publishing that kicked off about a decade later in 1609, in Kyoto, at the start of the Edo Period (1603-1868). Interestingly, most commercial publishers reverted to traditional methods and did not use the new movable type technologies as the local publishing market developed and expanded. 

    The Shogun, Ieyasu Tokugawa (1543-1616), who initiated the Edo Period when he took control of the country, loved flowers and his successor Hidetada Tokugawa (1579-1632), the next Tokugawa Shogun, was particularly fond of camellias. Interest spread to feudal lords and then onwards creating the Kan’ei Era (1624-1644) boom in camellias. Dozens of books, and illustrated guides were produced, at a time before these plants had even arrived in Europe. A similar boom happened in Europe after the arrival of Camellia japonica in the 1830s. 

    Some of the illustrated guides that still exist today are impressive and beautiful as they must have been when produced more than 300 years ago and would not look out of place in a European art museum displayed alongside modern pictures. 

    One of the best examples of these amazingly beautiful Japanese publications is: One Hundred Camellias, attributed to Kano Sanraku (1559-1635), which was created in the midst of this unprecedented camellia gardening boom at the start of the Edo Period. 

    It is 24-meters long and consists of two scrolls and commences with an introduction consisting of prose and poems from 40 different individuals including members of the Japanese imperial family. Camellias are painted and drawn in vivid colours in different containers; baskets, vases, trays, and tea-bowls to name just a few. Following its donation it is displayed annually to welcome in the New Year at The Nezu Museum in Tokyo. 

    One of the best places to witness the long-term effects of this publishing boom is the garden of the central Tokyo hotel Chinzan-so. The hotel’s name means “mountain of camellias” and houses about a hundred different varieties from across Japan with exotic names such as Camellia Akashigata, Kingyohatsubaki, Yokogumo and Hikaru Genji. The famous Haiku poet Mastuo Basho (1644-1694) is said to have lived in a hut facing the garden for four years, long before the hotel was built.  
    In the 17th century Japan experienced the world’s first camellia publishing boom Posted by Richard Nathan
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    Japan is ranked 20th worldwide in terms of output per person of new books and new editions[UPDATED: 12-4-2017]

    In terms of new title publication per capita, the United Kingdom, which is a major international exporter of books and publications, leads the world with the highest ratio of 2,875 new titles published per million inhabitants.

    Japan, which has a larger domestic market than the United Kingdom (40 percent larger) and is the world’s fourth largest domestic market for books and publications, is ranked 20th with a ratio of 613 new titles or new editions per million people, according to the International Publishers Association (IPA)

    Japan is significantly behind the United States (56 percent), when measured using this IPA international benchmark. The United States, which publishes 959 titles per million people, is ranked 12th -despite being the world’s largest market for books and publications, five times larger than the Japanese market, according to the IPA’s Global Publishing Monitor 2014.

    Nevertheless, despite Japan having a much smaller overall market than China, the world’s second largest market, publishes more new books per head than China, which has a ratio of 325 and is ranked 25th in the world on this measure. However, Japan is ranked behind Taiwan 1,831, Korea 795 and Russia 699 when measured using this ratio. 

    The United Kingdom’s figures are exaggerated by its large number of academic presses that target libraries around the world and educational publishers that often publish language learning series with multiple components each of which are often counted as individual titles despite being associated with a textbook. Its domestic market is 60% the size of Japan’s.
    Japan is ranked 20th worldwide in terms of output per person of new books and new editions Posted by Richard Nathan
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    Vast majority of Japanese publishing houses located in Tokyo[UPDATED: 6-23-2017]

    There are approximately 3,700 publishing companies in Japan, of which 80 percent are based in Tokyo. The majority: 60 percent employ less than 10 people. The largest 500 publishers account for more than 90 percent of book sales.
    Vast majority of Japanese publishing houses located in Tokyo Posted by Richard Nathan